World’s Largest Wealth Manager Tells Investors: Lower Expectations

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14 jan. 2020, 09.29

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To UBS Global Wealth Management’s chief investment officer, the key to successful investing this year is the same as the mantra for a happy marriage: lower your expectations.

Speaking at a conference in Singapore on Tuesday, Mark Haefele said investors should expect a low-return environment where they will have to work for their dollar harder, potentially moving into equities. The search for yield has compelled large institutions to rebalance portfolios toward stocks and private investments, and that’s one of the reasons why markets have been so strong in January, he added.

“As central banks flood the markets with liquidity, that pulls forward a lot of your returns,” the Zurich-based executive said. “That’s simply the way it is.”

Haefele joins his Wall Street counterparts in voicing concerns over returns this year after the MSCI All-Country World Index surged 24% in 2019.

Investors will likely face muted equity performance, coupled with about $11 trillion in negative-yielding debt globally, according to UBS Global Wealth Management’s 2020 outlook. While it sees earnings growth of 10% and returns of low to mid teens for Asia ex-Japan shares, it expects a mere 5% profit growth at U.S. companies and a 3% contraction for those in the euro area.

Haefele recommends dividend-paying stocks and companies with greater profitability, lower financial leverage and less earnings volatility than the overall index. “A dividend strategy can provide that supplemental income and help protect your portfolio even if you’re forced to move into equities,” the investment chief said.

The money manager, which oversees more than $2.5 trillion of assets, also recommends investing in 5G technology and gene therapy as themes for the decade.

“There’s going to be massive investments” in 5G, particularly in Asia, Haefele said. “You’re going to have rates of return in that sector that are greater than global GDP growth.”

To contact the reporter on this story: Ishika Mookerjee in Singapore at

To contact the editors responsible for this story: Lianting Tu at, Cecile Vannucci, Naoto Hosoda

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